4 research groups:
Conduct your research using the relevant slides and finding more sources (which you will list), including at least 1 or 2 videos from YouTube or Vimeo etc. Find at least one real example from the media to apply your theory to.
Prepare to PRESENT and TEACH your findings to the rest of the group (PPT or Prezi) – aim for 5 to 10 minutes.
Topics to choose from – 1 per ‘group’:
- Cultivation Theory
- Joseph Kappler’s Phenomenistic approach
- Uses and gratifications - Blumer and Katz, 1974
- Uses and gratifications – criticism of the theory
I am embedding the lesson PowerPoint for now but will remove by the end of the week.
Effects and audiences lessons 2 and 3
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Uses and gratifications
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