1. This is a blog produced by a Cultural Studies class which contains several posts (with examples) about Cultivation Theory and Uses and Gratifications. It should really help you see things a little more clearly!
Theory Illustration Blog
You will probably want to link that to your own blog for reference and later revision.
2. I am adding another (short) Powerpoint presentation to clarify some of the points on Uses and Gratifications (below the first one from this morning). Hope it helps!
3. Home Learning:
- For next Thursday, remember to post something about your reading (Intro to Jenkins' book - Convergence Culture) so that Ms Lyall can see and check your work.
- For next Tuesday, write up some revision notes on the main audience theories seen so far. Illustrate with some examples. You might want to do a spectrum line. Best place for it would be your blog!
- Also post any research you have produced so far to allow others in the group to access it.
- Sum up in a few bullet points the main arguments Gauntlett and Jenkins use to refute Media Effects theories.
Don't fret - all this is a little overwhelming at first; accept it and keep reading! It will gradually firm up in your minds :0) Please refer to my PPT presentations to get clarification on some of the research we heard this morning (eg Kappler)
Showing posts with label uses and gratifications. Show all posts
Showing posts with label uses and gratifications. Show all posts
Tuesday, 25 January 2011
Tuesday 25th January
Lesson 2: conducting your research, ready to present lesson 3 (after break, meet back in N10)
4 research groups:
Conduct your research using the relevant slides and finding more sources (which you will list), including at least 1 or 2 videos from YouTube or Vimeo etc. Find at least one real example from the media to apply your theory to.
Prepare to PRESENT and TEACH your findings to the rest of the group (PPT or Prezi) – aim for 5 to 10 minutes.
Topics to choose from – 1 per ‘group’:
- Cultivation Theory
- Joseph Kappler’s Phenomenistic approach
- Uses and gratifications - Blumer and Katz, 1974
- Uses and gratifications – criticism of the theory
I am embedding the lesson PowerPoint for now but will remove by the end of the week.
4 research groups:
Conduct your research using the relevant slides and finding more sources (which you will list), including at least 1 or 2 videos from YouTube or Vimeo etc. Find at least one real example from the media to apply your theory to.
Prepare to PRESENT and TEACH your findings to the rest of the group (PPT or Prezi) – aim for 5 to 10 minutes.
Topics to choose from – 1 per ‘group’:
- Cultivation Theory
- Joseph Kappler’s Phenomenistic approach
- Uses and gratifications - Blumer and Katz, 1974
- Uses and gratifications – criticism of the theory
I am embedding the lesson PowerPoint for now but will remove by the end of the week.
Effects and audiences lessons 2 and 3
View more presentations from hgaldinoshea.
Uses and gratifications
View more presentations from hgaldinoshea.
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